Elevator Speeches Tip # 1: Why Me

An elevator speech is a sound bite that outlines your professional story.  Before you attend a networking function, conduct an informational meeting, or have an interview, you should be able to provide a short elevator speech.  To help you prepare one, follow the guidelines I will outline in the upcoming weeks. 

Tip #1:  Focus on why you want the job and write down every reason.  Delete anything that could apply to practically any candidate and focus on personal, unique motivators.  If there is something that makes you a good fit for the firm’s culture, be sure to mention it.  For example, if the firm likes to hire associates who will stick around and become partner, mention that you are returning home to that locale and that you are excited about establishing your career near your family.